Check out my colleague Adam Hartung's new e-book: "The Fall of GM" at
http://www.thephoenixprinciple.com/ebooks/thefallofgm_adam_hartung.pdf.
In 1000 words, Adam points to GM management's disregard of alternative industry scenarios as key to the company's downfall. Since Scenario Planning is a growing Meridian practice area, I am pleased to promote this new e-book. Also, you might be as intrigued as I was by Adam's compelling points about GM actually being on the right track during the Roger Smith era.
Diane M. Meister
Founder and Managing Director
Meridian Associates Inc.
www.meridianAi.com
Friday, July 10, 2009
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